Within any selling organisation, one of the key areas for growth is to successfully increase sales of branded products or services.

For most companies, a large proportion of these sales are generated though a national network of wholesalers, dealers, distributors, agents or retailers. Unless you directly employ them, most will have their own sales staff who will only sell products or services they are comfortable with to customers they are comfortable with.

If your company sells through someone else's sales force, we can help you achieve sales growth by:

• Increasing sales from existing customers through rewarding loyalty
• Shifting share and sales from competitors
• Retaining customers
• Attracting new customers

Our service encompasses research into customer and sales force motivational attitudes, recommending appropriate incentive and promotion reward structures, production of communication materials and programme support and administration.

A case in point...
We provide long-term support for the UK division of an International manufacturer, providing daily support via a dedicated telephone helpline to answer end-user customer and distributor sales people's questions on products and sales programmes. We run incentive schemes for distributor sales people, supported by distance learning training packs and linked to end-user promotions.